All posts tagged: business marketing

The Difference Between Having an Idea and Being an Entrepreneur

Many people have good ideas, but not everyone becomes an entrepreneur. I’m often asked if there is a good way to work out whether your idea is a good one, so I’ve put together a quick guide for those wondering if they should make the plunge. 1.Evaluate your idea OK, you have an idea. Now what? Good business ideas are a dime a dozen, and they are not all worth pursuing. Ask yourself: Have I done due diligence necessary to take my idea to the next level? Does my idea solve a problem? Meet a need? Touch a nerve? Has it been done before? Write down your answers, then critique them as thoroughly as you can. The best ideas are those that can withstand heavy critical analysis. If you can’t do this alone-which is almost always the case- then take your idea to someone you trust and ask for their perspective.

Is It Time To Give Your Gallery a Makeover?

I bet it is! You’re Instagram gallery that is. Your Instagram gallery is as much a part of your business portfolio as it is an overt marketing tool. If you have attracted some enough to click over and have a look see at your gallery, what they see should captivate them. The look of the page should flow, and be consistently you. Also, you should go through and make sure all of your pics are good! If not, delete. As you look at your gallery, if anything stands out to you that just doesn’t look right or seem to fit at least somewhat with the rest of your gallery, delete it. For that matter, you should do this with your Facebook pages and groups as well!